Vivek bindra
Marketing Manager
Market Insights
Month:
Region:
Brand:
MR's:
Rx Values
Rx total
₹1,160
cr
Rxers
8,760
73%
Forecast (Q2 - 2021)
Rx:
344cr
Rxers:
3.8L
Brand Name Rx Value (Rs) Rxers Market share Competition Forecast
Acivir

₹200 cr

₹197 cr

4,756

3,963

20% Zovirax (30%)

₹305 cr
Bilafav

₹1000 cr

₹1100cr

100

90

 10% Bilacalm (20%)

₹1200 cr
Cefoprox

₹800 cr

₹600 cr

100

90

 10% Zedocef (18%)

₹1000 cr